#130 The Business of Marketing Craft Beer with Tiffany Alexis (High Season Co.)
Being that beer is both an art and a science, one key element of running a business often gets overlooked throughout the industry - Marketing. Our producer and Social Media Strategist Tiffany Alexis joins Cee, who just returned from a trip back home to Australia, for a full length chat about all things Social Media and Digital Marketing, Influencer Marketing, Public Relations and simply and clearly break down how craft breweries can win online.
Beers Reviewed: Mr. Banks Rancho Relaxo; Bad Shepherd Victoria Pale Ale; Kilter x 2 Crows Flamango; Dominion City Between Two Evils.
Prefer video? Check out the highlights below via our YouTube channel.
This episode is brought to you by Tavour - Discover rare beers, curate your collection and get it delivered. Download the app and use the code "BAOS" to receive $10 in beer bucks after you spend $25 // tavour.com
Theme tune: Cee - BrewHeads // bit.ly/CeeBrewHeads
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