Episode #16: Wish You Were Beer with Kevin Hurtubise (Orléans Craft Beer Festival) + Jamie White (Broadhead Brewery) | The Business of Beer

 

Back on Episode #11 of the Business of Beer series, the team broke down all the elements of our Get It In Ya® SpecTAPular beer festival in detail. We wanted to go deeper into the world of craft beer festivals, so we connected with Kevin Hurtubise of the Orléans Craft Beer Festival (along with the Kanata Craft Beer Festival and the Orléans Cork & Fork Festival) and Jamie White of Broadhead Brewery for a much more in-depth conversation. Cee and the boys got into the history of both the festival and the brewery, the different festival models for both vendors and consumers, why breweries should work with festivals and take it seriously, why craft beer drinkers should attend and support festivals, how festivals support the goals of the industry, how COVID affected in-person events, the #WishYouWereBeer moment, the home brew competition and the Bond Brewery success story. They got into six fantastic beers from Broadhead - Blueberry Blonde Ale, Ottawa Wheat 26 Raspberry Wheat Ale collaboration with Emily Clark, NEIPA New England IPA, Amber Ale, 174 Taproom Series No. 123: India Pale Lager, and 174 Taproom Series No. 124: Dry Hopped Italian Pilsner. This was super fun - cheers!

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